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Our Programmes

Storytelling for User Research: Unlock new insights through the power of story!

11 Jan
Storytelling for User Research: Unlock new insights through the power of story!

By DesignSingapore Council’s School of X

Republic Polytechnic

9 Woodlands Avenue 9

Singapore 738964

Thu, Jan 11 2024 9:00AM

Fri, Jan 12 2024 5:00PM

There is a certain magic in stories.
They transport us to other places and they show us hidden truths.
Unearthing the stories that lie beneath the surface of our communities reveals the secret influences that shape the environments we experience.

We are delighted to invite you to join us as we share techniques that enhance the power of storytelling in user research, and help you create the conditions to unearth meaningful, insightful stories.

Join us on the 13th and 14th August 2024 to experience the craft of storytelling in design research.

During this hands-on, 2-day School of X Masterclass in Storytelling for User Research you will learn how to:

🟡 Gain hands-on practice in integrating storytelling with field-based user research.
🟡 Connect with those you seek to understand, through storytelling.
🟡 Feel the emotional journey an authentic story can take you on.
🟡 Tap into the powerful stories of others to build empathy for their own journeys.
🟡 Use stories to make sense of situations and unlock new insights.

And as a gift to our wonderful School of X community we are delighted to offer a HUGE 50% early bird discount for people registering by 1st August 2024 – don’t miss out!!

• Date: Tuesday 13th & Wednesday 14th August 2024 (2 days event)
• Time: 9.00am – 5.00pm
• Venue: Republic Polytechnic, 9 Woodlands Avenue 9, 738964
• Fee: $400 per person (enjoy our Early Bird price of $200 per person if you register by 1st August 2024)
• Facilitators: Tzang Merwyn Tong and Tamsin Greulich-Smith
Find out more and register via our website: bit.ly/3y6GRGD